Today’s age of accelerations has unleashed new sales challenges that companies are struggling to address. If you’re losing deals that should be yours and if your margins disappear as you fight to win on price, you’ve already felt it sucking away your revenue.
We call it The Void.
Today’s age of accelerations has unleashed new sales challenges that companies are struggling to address. If you’re losing deals that should be yours and if your margins disappear as you fight to win on price, you’ve already felt it sucking away your revenue.
We call it The Void.
The Void is the space between marketing and sales, when they’re asking “Why do I need to do anything?” and “Why should I do it with you?” but hearing nothing back that makes them move. Is The Void sucking the revenue, margin and market share out of your sales organization? RPG can help.
of the revenue in your forecast won’t close, whether you get a “no” or they just stall indefinitely. It’s unsustainable.
But RPG can help.
To bust through hurdles and corral consensus, you’ve got to be able to spark interest and drive priorityPriority A commitment to eliminate a threat that’s both urgent and important. A priority is what will get acted on, instead of just discussed. It differs from a pain point because most pain points never get acted on., demonstrating why the problem you’re going to solve for them is more important than others.
If you want to stand apart from the pack and destroy commoditizationCommoditization Absence of any perceived value, making it so that price becomes the only determining factor. Whether there is real differentiation or not, if the prospect’s brain cannot or will not distinguish this differentiation, it doesn’t matter., your team needs to be able to tell them what sets you apart, and why you should do business together.
With Convincing Advantages that connect the value you already deliver to the pains, threatsThreats What the primitive brain will act on. Whether real or perceived, the brain prioritizes acting on threats above and beyond any other action. This hurts sellers who are unable to connect the real impact of their product/service to a prospect’s threats. and fears that already motivate your prospect’s decision.
With the Buyer’s Journey 360º that sparks insight, corrals consensus and drives demand from the top to bottom of the funnel.
With a Neuropitch™ Deck and Training that lets you own the proposal by presenting the way your prospect wants you to.
Dramatically change how effectively you generate revenue.